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Service Business Development

- Strategies for Value Creation in Manufacturing Firms

af Thomas (Universitat St Gallen Fischer
Service Business Development af Thomas (Universitat St Gallen Fischer
Bag om Service Business Development

Over the last decade, capital goods manufacturers have added services to products as a way of responding to eroding margins and the loss of strategic differentiation. Based on over twelve years of research, this book provides a thorough overview of the strategies available for value creation through service business development.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781107022454
  • Indbinding:
  • Hardback
  • Sideantal:
  • 316
  • Udgivet:
  • 24. Maj 2012
  • Størrelse:
  • 231x159x19 mm.
  • Vægt:
  • 630 g.
Leveringstid: 2-3 uger
Forventet levering: 9. Oktober 2024

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Beskrivelse af Service Business Development

Over the last decade, capital goods manufacturers have added services to products as a way of responding to eroding margins and the loss of strategic differentiation. Based on over twelve years of research, this book provides a thorough overview of the strategies available for value creation through service business development.

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