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Perspectives on Consumer Behaviour

- Theoretical Aspects and Practical Applications

Bag om Perspectives on Consumer Behaviour

This book explores key factors associated with consumer behaviour, from both a theoretical and practical perspective. The book is divided into three main parts: the first part discusses the theoretical and legal aspects of consumers' behaviour, analysing the government's role in regulating consumer behaviour and the role of the European Union.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783030473792
  • Indbinding:
  • Hardback
  • Sideantal:
  • 338
  • Udgivet:
  • 27. Juni 2020
  • Udgave:
  • 12020
  • Størrelse:
  • 155x235x0 mm.
  • Vægt:
  • 705 g.
  • 2-3 uger.
  • 9. Oktober 2024
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Beskrivelse af Perspectives on Consumer Behaviour

This book explores key factors associated with consumer behaviour, from both a theoretical and practical perspective. The book is divided into three main parts: the first part discusses the theoretical and legal aspects of consumers' behaviour, analysing the government's role in regulating consumer behaviour and the role of the European Union.

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