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Developing International Strategies

- Going and Being International for Medium-sized Companies

Bag om Developing International Strategies

This is where the book makes its contribution, putting forward suggestions for medium-sized companies to become a winner of internationalization. After a comprehensive introduction to internationalization and to strategic planning, concrete recommendations are made: The book first looks at going international for new markets.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783642445972
  • Indbinding:
  • Paperback
  • Sideantal:
  • 368
  • Udgivet:
  • 29. november 2013
  • Udgave:
  • 2012
  • Størrelse:
  • 235x155x21 mm.
  • Vægt:
  • 599 g.
  • 8-11 hverdage.
  • 15. januar 2025
Forlænget returret til d. 31. januar 2025
  •  

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Beskrivelse af Developing International Strategies

This is where the book makes its contribution, putting forward suggestions for medium-sized companies to become a winner of internationalization. After a comprehensive introduction to internationalization and to strategic planning, concrete recommendations are made: The book first looks at going international for new markets.

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