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School Commercialism

- From Democratic Ideal to Market Commodity

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Commercial activity in schools reflects the consumerist society at large. This book reviews the historical development of this situation and questions whether corporate marketing and profit-making belong in an educational setting. It offers the marketer's and the educationalist's perspectives for evaluation.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780415951326
  • Indbinding:
  • Paperback
  • Sideantal:
  • 192
  • Udgivet:
  • 23. juni 2005
  • Størrelse:
  • 215x142x16 mm.
  • Vægt:
  • 246 g.
  • 8-11 hverdage.
  • 28. november 2024

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- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Beskrivelse af School Commercialism

Commercial activity in schools reflects the consumerist society at large. This book reviews the historical development of this situation and questions whether corporate marketing and profit-making belong in an educational setting. It offers the marketer's and the educationalist's perspectives for evaluation.

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