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Planning and Managing Public Relations Campaigns

- A Strategic Approach

Bag om Planning and Managing Public Relations Campaigns

A definitive guide to planning PR and event campaigns. Contains everything readers need to know to design, execute and evaluate campaigns of any size, with techniques laid out and explained clearly.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781789663235
  • Indbinding:
  • Hardback
  • Sideantal:
  • 352
  • Udgivet:
  • 3. december 2020
  • Udgave:
  • 5
  • Størrelse:
  • 242x172x33 mm.
  • Vægt:
  • 814 g.
  • 8-11 hverdage.
  • 2. december 2024

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A definitive guide to planning PR and event campaigns. Contains everything readers need to know to design, execute and evaluate campaigns of any size, with techniques laid out and explained clearly.

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