Bøger af Maria Rellie B. Kalacas
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1.611,95 kr. This book gives a brief introduction to the several aspects of diverse Asian cultures coupled with a brief history of Asia. It talks about the growth and changes in Asian tourism over the years with special emphasis on cultural and contemporary tourism, food tourism and development in Asia. It sheds light on the impact of culture on tourism, cultural potential and challenges facing Asia, and the future of Asian contemporary tourism.
- Bog
- 1.611,95 kr.
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1.611,95 kr. Tourism is an important sector for economic development in a country. With a year ahead full of important sporting events, we look at how sports tourism has grown in importance from niche market to multi-billion dollar business. Sport and tourism each contribute a great deal to the global economy and have become an element in the armoury of politicians, planners and economists seeking to regenerate local economies. The trend to increase sport touristic experiences and to provide them in faraway, often very different cultures simply increases the importance of addressing both the potential positive and the negative sociocultural impacts of sport tourism. This book critically explores sport-related tourism drawing on the fields of sport management, sports marketing, economic, sports geography, and tourism studies.
- Bog
- 1.611,95 kr.
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- A Few Lessons for Government
1.808,95 kr. Examines the role of governments around the world in improving the conditions and environment for tourism. The book emphasizes the need for skilling up local people, building proper infrastructure, providing primary and basic education, enhancing the trade market and local craftsmen, and maintenance of the tourist spots.
- Bog
- 1.808,95 kr.
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1.108,95 kr. Provides an introduction to hospitality and tourism and discusses the role of communication in this sector. The book discusses food service management, marketing, quality management, customer satisfaction, the management of corporate travel and tourists, technology and networking, and challenges that lie ahead.
- Bog
- 1.108,95 kr.
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1.108,95 kr. Explains the process of marketing in the hospitality and tourism industry. The book discusses the marketing environment of the tourism and hospitality sector and the role of social media marketing in the field. Also discussed is the role of consumer behaviour, organisational strategy, and the impact of marketing.
- Bog
- 1.108,95 kr.
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1.808,95 kr. Provides an introduction to the hospitality industry, and explains purchasing and costing in the industry. The book discusses the functions and the key areas in the field, specifications, objectives and assessment of purchasing, and the importance of the process of costing in the industry.
- Bog
- 1.808,95 kr.
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1.868,95 kr. Examines various aspects of climate change and tourism, including an extensive historical overview and related issues. The book includes the importance of climate in the tourism industry, the impact of climate change and a detailed study on global warming.
- Bog
- 1.868,95 kr.
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1.868,95 kr. Explores the links between social entrepreneurship and the international tourism and hospitality industry. This book takes as its key approach the role of entrepreneurship in the context of regional, local and national tourism development, addressing the topic from different perspectives, disciplinary backgrounds and geographic areas.
- Bog
- 1.868,95 kr.
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1.748,95 kr. The reference book "Hotel and Restaurant Management and Operations", provides practical and updated information on management and operations in the hotel and restaurant industry. Along with this, the book also provides a comprehensive information about the management of human resources across the hotel industry and how various professionals manage their responsibilities in their respective departments. This reference book provides a detailed discussion on the role of the human resource manager in the hospitality industry along with the management and operations at the hotels and restaurants. This research study will be helpful to readers in developing the wide-ranging knowledge and skills that are required to succeed in the present scenario of the hospitality industry.Each of the chapters in this book, examine in-depth, the information about various aspects of the hotel and restaurant industry, its management, and operations. All the aspects of this industry such as responsibilities, challenges, problems encountered and approaches taken to resolve complex problems are discussed. This book also discusses some real-time examples of hospitality industry which provide an insight into the profile of the organizations in this industry along with the challenges faced and solutions applied by them.There are several challenges faced by the business organizations in this industry that needs to be addressed. Few challenges that were determined include management of human resources and customer service. However, both these challenges are interlinked and need to be addressed by the organizations. The human resource management itself is a wide category as there can be several problems associated with the workforce in the organization. Other than this, the research also elaborates the role of the human resource manager in hospitality industry along with the front office management. The operations in a hospitality industry are also highlighted in terms of rooms, engineering, and security. The major drawback that comes into light through the discussion is that the workforce or human resource of the organization are not given importance. If any organization pays attention to its human resource, it can thrive and also gain competitive advantage. Thus, two examples are given that depict how an organization has established itself as a brand by emphasizing on its human resource and utilizing them in an optimum way. Through the examples it is highlighted that by effective utilization of human resource the organizations can offer customer satisfaction which ultimately results in success of the organization. This book aims to be a complete resource for anyone who wants to know about the management of hotels and restaurant.
- Bog
- 1.748,95 kr.
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1.748,95 kr. The textbook provides an excellent introduction for students to appreciate the relevance of economic analysis to the solution of real life tourism issues as well as its importance for decision-making by both destination managers and tourism operators.
- Bog
- 1.748,95 kr.