De Aller-Bedste Bøger - over 12 mio. danske og engelske bøger
Levering: 1 - 2 hverdage

Does Marketing Need Reform?

- Fresh Perspectives on the Future

Bag om Does Marketing Need Reform?

Collects the insights of a group of leading marketing thinkers and practitioners who are committed to restoring marketing's timeless values. This book aims to set an agenda for a generation of marketing principles. It seeks to understand and explain how and why marketing has veered off course in order to steer it back in the right direction.

Vis mere
  • Sprog:
  • Engelsk
  • ISBN:
  • 9780765616982
  • Indbinding:
  • Hardback
  • Sideantal:
  • 360
  • Udgivet:
  • 15. februar 2006
  • Størrelse:
  • 178x254x29 mm.
  • Vægt:
  • 748 g.
  • 8-11 hverdage.
  • 16. januar 2025
På lager

Normalpris

Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Beskrivelse af Does Marketing Need Reform?

Collects the insights of a group of leading marketing thinkers and practitioners who are committed to restoring marketing's timeless values. This book aims to set an agenda for a generation of marketing principles. It seeks to understand and explain how and why marketing has veered off course in order to steer it back in the right direction.

Brugerbedømmelser af Does Marketing Need Reform?



Find lignende bøger
Bogen Does Marketing Need Reform? findes i følgende kategorier: