De Aller-Bedste Bøger - over 12 mio. danske og engelske bøger
Levering: 1 - 2 hverdage

Advertising on Trial

- Consumer Activism and Corporate Public Relations in the 1930s

Bag om Advertising on Trial

It hasn't occurred to even the harshest critics of advertising since the 1930s to regulate advertising as extensively as its earliest opponents almost succeeded in doing. This title examines how these consumer activists sought to limit the influence of corporate powers by rallying popular support to moderate and transform advertising.

Vis mere
  • Sprog:
  • Engelsk
  • ISBN:
  • 9780252072994
  • Indbinding:
  • Paperback
  • Sideantal:
  • 312
  • Udgivet:
  • 30. marts 2006
  • Størrelse:
  • 152x229x20 mm.
  • Vægt:
  • 513 g.
  • Ukendt - mangler pt..
Forlænget returret til d. 31. januar 2025
  •  

    Kan formentlig ikke leveres inden jul

Normalpris

Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Beskrivelse af Advertising on Trial

It hasn't occurred to even the harshest critics of advertising since the 1930s to regulate advertising as extensively as its earliest opponents almost succeeded in doing. This title examines how these consumer activists sought to limit the influence of corporate powers by rallying popular support to moderate and transform advertising.

Brugerbedømmelser af Advertising on Trial



Find lignende bøger
Bogen Advertising on Trial findes i følgende kategorier: