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Winning with Data in the Business of Sports

- CRM and Analytics

af Fiona Green
Winning with Data in the Business of Sports af Fiona Green
Bag om Winning with Data in the Business of Sports

This new edition of the bestselling book shares the processes and principles used to implement a data-driven approach to decision-making, targeted marketing, and digital transformation, emulating the approach of brands such as Netflix, Amazon and Spotify but framed for the unique challenges and opportunities of the sports industry.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780367610708
  • Indbinding:
  • Hardback
  • Sideantal:
  • 228
  • Udgivet:
  • 18. marts 2021
  • Udgave:
  • 2
  • Størrelse:
  • 241x161x21 mm.
  • Vægt:
  • 484 g.
  • 2-3 uger.
  • 7. november 2024
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- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

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This new edition of the bestselling book shares the processes and principles used to implement a data-driven approach to decision-making, targeted marketing, and digital transformation, emulating the approach of brands such as Netflix, Amazon and Spotify but framed for the unique challenges and opportunities of the sports industry.

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