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Winning Elections with Political Marketing

af Philip Davies
Winning Elections with Political Marketing af Philip Davies
Bag om Winning Elections with Political Marketing

Looks at the election process on both sides of the Atlantic, providing an insight into how modern political communication and marketing strategies are used in the United States and the United Kingdom. This book is suitable for political practitioners, researchers, and scholars, candidates seeking political office, lobbyists, and others.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780789033697
  • Indbinding:
  • Hardback
  • Sideantal:
  • 254
  • Udgivet:
  • 14. juni 2006
  • Størrelse:
  • 148x210x23 mm.
  • Vægt:
  • 544 g.
  • 2-4 uger.
  • 17. december 2024
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Looks at the election process on both sides of the Atlantic, providing an insight into how modern political communication and marketing strategies are used in the United States and the United Kingdom. This book is suitable for political practitioners, researchers, and scholars, candidates seeking political office, lobbyists, and others.

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