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Why Advertising Fails

Bag om Why Advertising Fails

Featuring guest chapters from some of the world's leading marketers, you'll learn what you're getting wrong with your copywriting and messaging, why your campaigns need a Big Idea, and how to build a list of raving fans to systematize your advertising.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781642253467
  • Indbinding:
  • Paperback
  • Sideantal:
  • 224
  • Udgivet:
  • 23. november 2021
  • Størrelse:
  • 148x15x223 mm.
  • Vægt:
  • 316 g.
  • 2-3 uger.
  • 13. december 2024
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- Adgang til 70.000+ titler
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Featuring guest chapters from some of the world's leading marketers, you'll learn what you're getting wrong with your copywriting and messaging, why your campaigns need a Big Idea, and how to build a list of raving fans to systematize your advertising.

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