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What Were They Thinking?

- Crisis Communication, the Good, the Bad, and the Totally Clueless

Bag om What Were They Thinking?

Examines twenty-two controversial and complex public relations and media mishaps, many of which were played out in public.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780813543611
  • Indbinding:
  • Hardback
  • Sideantal:
  • 192
  • Udgivet:
  • 27. august 2008
  • Størrelse:
  • 147x219x22 mm.
  • Vægt:
  • 428 g.
  • Ukendt - mangler pt..

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Examines twenty-two controversial and complex public relations and media mishaps, many of which were played out in public.

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