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Video Rhetorics

- Televised Advertising in American Politics

af John Nelson
Video Rhetorics af John Nelson
Bag om Video Rhetorics

Teaches us how to better understand political ads by attuning ourselves to their video rhetoric - their themes and stories, atmosphere and characterization, feelings and images, and their use of popular genres - from film to fiction, from MTV to game shows. This book is an example of a different kind of political analysis.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780252066481
  • Indbinding:
  • Paperback
  • Sideantal:
  • 296
  • Udgivet:
  • 1. oktober 1997
  • Størrelse:
  • 109x193x45 mm.
  • Vægt:
  • 406 g.
  • Ukendt - mangler pt..

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Teaches us how to better understand political ads by attuning ourselves to their video rhetoric - their themes and stories, atmosphere and characterization, feelings and images, and their use of popular genres - from film to fiction, from MTV to game shows. This book is an example of a different kind of political analysis.

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