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Understanding Marketing

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Understanding Marketing
Bag om Understanding Marketing

Even if you aren't a marketer, you need to understand the essentials of marketing and how they relate to your business. This book helps you: grasp and navigate the basic elements of a marketing strategy and plan; understand your markets; and, plan effective marketing programs, advertising campaigns, and sales promotions.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781422128923
  • Indbinding:
  • Paperback
  • Sideantal:
  • 96
  • Udgivet:
  • 1. januar 2010
  • Størrelse:
  • 128x178x12 mm.
  • Vægt:
  • 165 g.
  • Ukendt - mangler pt..

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Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Beskrivelse af Understanding Marketing

Even if you aren't a marketer, you need to understand the essentials of marketing and how they relate to your business. This book helps you: grasp and navigate the basic elements of a marketing strategy and plan; understand your markets; and, plan effective marketing programs, advertising campaigns, and sales promotions.

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