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Tourism SMES, Service Quality and Destination Competitiveness

Tourism SMES, Service Quality and Destination Competitiveness
Bag om Tourism SMES, Service Quality and Destination Competitiveness

This book focuses in on the dominant role of SMEs (small and medium-sized enterprises) in the tourism and hospitality industry. It explores their impact on consumer perceptions of a destination, drawing on examples of small hotels, guesthouses, cafes and restaurants. This edited collection of international papers fully explores the dynamics SMEs.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780851990118
  • Indbinding:
  • Hardback
  • Sideantal:
  • 400
  • Udgivet:
  • 9. juni 2005
  • Størrelse:
  • 172x244x0 mm.
  • Ukendt - mangler pt..

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- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Beskrivelse af Tourism SMES, Service Quality and Destination Competitiveness

This book focuses in on the dominant role of SMEs (small and medium-sized enterprises) in the tourism and hospitality industry. It explores their impact on consumer perceptions of a destination, drawing on examples of small hotels, guesthouses, cafes and restaurants. This edited collection of international papers fully explores the dynamics SMEs.

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