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The Springboard

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Teaches storytelling as a powerful and formal discipline for organizational change and knowledge management. This book explains how organizations can use certain types of stories ("springboard" stories) to communicate new or envisioned strategies, structures, identities, goals, and values to employees, partners and even customers.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780750673556
  • Indbinding:
  • Paperback
  • Sideantal:
  • 246
  • Udgivet:
  • 12. oktober 2000
  • Størrelse:
  • 151x234x14 mm.
  • Vægt:
  • 416 g.
Leveringstid: 2-4 uger
Forventet levering: 29. november 2024

Beskrivelse af The Springboard

Teaches storytelling as a powerful and formal discipline for organizational change and knowledge management. This book explains how organizations can use certain types of stories ("springboard" stories) to communicate new or envisioned strategies, structures, identities, goals, and values to employees, partners and even customers.

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