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The Smart PR Book

The Smart PR Bookaf Sandra Stahl
Bag om The Smart PR Book

This is a concise and practical manual for understanding and implementing public relations campaigns and communications in today's business world.  Modern-day PR is both science and an art, strategy and execution, fact and finely tuned intuition. This book, written by a leading PR practitioner and educator, enables you to create the right mindset and build the necessary skills to meet the communications challenges that face most businesses. This includes mastery of the fundamentals of PR, cultivating unbridled curiosity and creativity, the art of listening, and never losing sight of the business objectives at hand.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781915951670
  • Indbinding:
  • Paperback
  • Sideantal:
  • 160
  • Udgivet:
  • 6. februar 2025
  • Størrelse:
  • 120x180x0 mm.
  • Kan forudbestilles.
  • 6. februar 2025
  • Bogen kan først forudbestilles 2 måneder før udgivelsesdatoen

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Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Beskrivelse af The Smart PR Book

This is a concise and practical manual for understanding and implementing public relations campaigns and communications in today's business world.  Modern-day PR is both science and an art, strategy and execution, fact and finely tuned intuition. This book, written by a leading PR practitioner and educator, enables you to create the right mindset and build the necessary skills to meet the communications challenges that face most businesses. This includes mastery of the fundamentals of PR, cultivating unbridled curiosity and creativity, the art of listening, and never losing sight of the business objectives at hand.

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