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The Rise of Advertising in the United States

- A History of Innovation to 1960

af Edd Applegate
The Rise of Advertising in the United States af Edd Applegate
Bag om The Rise of Advertising in the United States

In The Rise of Advertising in the United States: A History of Innovation to 1960, Edd Applegate traces how the explosion of newspapers in the American colonies laid the groundwork for the first advertising agents, leading to America's first class of professional marketers.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780810884069
  • Indbinding:
  • Hardback
  • Sideantal:
  • 210
  • Udgivet:
  • 17. august 2012
  • Størrelse:
  • 158x235x20 mm.
  • Vægt:
  • 449 g.
  • 8-11 hverdage.
  • 9. december 2024
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In The Rise of Advertising in the United States: A History of Innovation to 1960, Edd Applegate traces how the explosion of newspapers in the American colonies laid the groundwork for the first advertising agents, leading to America's first class of professional marketers.

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