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The Reputation Playbook

af Jennifer Janson
The Reputation Playbook af Jennifer Janson
Bag om The Reputation Playbook

Why do some companies have a seemingly flawless reputation while others constantly fight a losing battle? Maybe you've always kept social media at arm's length, but the thought of a crisis unfolding online keeps you awake at night. This book offers an insightful examination of how social media affects corporate reputation-building.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780857193551
  • Indbinding:
  • Paperback
  • Sideantal:
  • 238
  • Udgivet:
  • 16. oktober 2014
  • Størrelse:
  • 215x140x18 mm.
  • Vægt:
  • 312 g.
  • 2-3 uger.
  • 19. december 2024
Forlænget returret til d. 31. januar 2025

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- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

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Beskrivelse af The Reputation Playbook

Why do some companies have a seemingly flawless reputation while others constantly fight a losing battle? Maybe you've always kept social media at arm's length, but the thought of a crisis unfolding online keeps you awake at night. This book offers an insightful examination of how social media affects corporate reputation-building.

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