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The Religious Dimensions of Advertising

af T. Sheffield

indgår i Religion/Culture/Critique serien

The Religious Dimensions of Advertising af T. Sheffield
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This groundbreaking work explores media scholar Sut Jhally's thesis that advertising functions as a religion in late capitalism and relates this to critical theological studies. Sheffield argues that advertising is not itself a religion, but that it contains religious dimensions - analogous to Durkheim's description of objects as totems.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781403974709
  • Indbinding:
  • Hardback
  • Sideantal:
  • 190
  • Udgivet:
  • 20. december 2006
  • Udgave:
  • 2006
  • Størrelse:
  • 148x220x18 mm.
  • Vægt:
  • 352 g.
  • 8-11 hverdage.
  • 17. januar 2025

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Beskrivelse af The Religious Dimensions of Advertising

This groundbreaking work explores media scholar Sut Jhally's thesis that advertising functions as a religion in late capitalism and relates this to critical theological studies. Sheffield argues that advertising is not itself a religion, but that it contains religious dimensions - analogous to Durkheim's description of objects as totems.

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