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The Innovation Acid Test

- Growth Through Design and Differentiation

Bag om The Innovation Acid Test

What links the world's most dynamic, successful companies - the companies that are transforming the way we live our lives? Rootling around in the Googlemould, this title sets out for us the defining practices and procedures of a select few of these companies - Southwest Airlines, Whole Foods, Starbucks, Google, Innocent Drinks, and Shanghai Tang.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780955008153
  • Indbinding:
  • Paperback
  • Sideantal:
  • 200
  • Udgivet:
  • 3. april 2008
  • Størrelse:
  • 170x243x11 mm.
  • Vægt:
  • 348 g.
  • Ukendt - mangler pt..

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Beskrivelse af The Innovation Acid Test

What links the world's most dynamic, successful companies - the companies that are transforming the way we live our lives? Rootling around in the Googlemould, this title sets out for us the defining practices and procedures of a select few of these companies - Southwest Airlines, Whole Foods, Starbucks, Google, Innocent Drinks, and Shanghai Tang.

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