The Global Sport Economy
- Contemporary Issues
- Indbinding:
- Hardback
- Sideantal:
- 338
- Udgivet:
- 28. maj 2019
- Størrelse:
- 162x241x23 mm.
- Vægt:
- 636 g.
Leveringstid:
2-4 uger
Forventet levering: 29. november 2024
Beskrivelse af The Global Sport Economy
This book examines the global sports ecosystem through three central pillars: sport marketing, sports equipment manufacture and sales, and sport governance and organisation. It presents a nuanced and multi-faceted view of how the global sports economy works and its main strategic challenges and opportunities.
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