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The Global Korean Motor Industry

- The Hyundai Motor Company's Global Strategy

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Examines the experiences of the globalizing Korean automobile industry, with particular focus on the Hyundai Motor Company, one of the prominent Korean multinational corporation. This book provides an overview of the nature of the global automobile industry, before considering the globalization processes that the Korean industry has undertaken.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780415413664
  • Indbinding:
  • Hardback
  • Sideantal:
  • 144
  • Udgivet:
  • 5. januar 2007
  • Størrelse:
  • 156x234x14 mm.
  • Vægt:
  • 360 g.
  • 8-11 hverdage.
  • 9. december 2024

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Beskrivelse af The Global Korean Motor Industry

Examines the experiences of the globalizing Korean automobile industry, with particular focus on the Hyundai Motor Company, one of the prominent Korean multinational corporation. This book provides an overview of the nature of the global automobile industry, before considering the globalization processes that the Korean industry has undertaken.

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