De Aller-Bedste Bøger - over 12 mio. danske og engelske bøger
Levering: 1 - 2 hverdage

The Franchise Era

- Managing Media in the Digital Economy

Bag om The Franchise Era

Examining how traditional media incumbents like studios and networks have responded to the rise of new entrants from the technology sector (such as Facebook, Apple, Amazon, Netflix and Google), the authors take a critical look at the way new and old industrial logics collide in an increasingly fragmented and consolidated mediascape.

Vis mere
  • Sprog:
  • Engelsk
  • ISBN:
  • 9781474419222
  • Indbinding:
  • Hardback
  • Sideantal:
  • 288
  • Udgivet:
  • 30. April 2019
  • Størrelse:
  • 179x233x25 mm.
  • Vægt:
  • 658 g.
  • 8-11 hverdage.
  • 4. Oktober 2024
På lager

Normalpris

Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Beskrivelse af The Franchise Era

Examining how traditional media incumbents like studios and networks have responded to the rise of new entrants from the technology sector (such as Facebook, Apple, Amazon, Netflix and Google), the authors take a critical look at the way new and old industrial logics collide in an increasingly fragmented and consolidated mediascape.

Brugerbedømmelser af The Franchise Era



Find lignende bøger
Bogen The Franchise Era findes i følgende kategorier: