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The Elements of Content Strategy

Bag om The Elements of Content Strategy

Content strategy is the web's hottest new thing. But where did it come from? Why does it matter? And what does the content renaissance mean for you? This brief guide explores content strategy's roots, and quickly and expertly demonstrates not only how it's done, but how you can do it well. A compelling read for both experienced content strategists and those making the transition from other fields.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781952616518
  • Indbinding:
  • Paperback
  • Sideantal:
  • 96
  • Udgivet:
  • 7. marts 2011
  • Størrelse:
  • 140x7x216 mm.
  • Vægt:
  • 191 g.
  • 2-4 uger.
  • 28. januar 2025
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- 20 timers lytning og læsning
- Adgang til 70.000+ titler
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Beskrivelse af The Elements of Content Strategy

Content strategy is the web's hottest new thing. But where did it come from? Why does it matter? And what does the content renaissance mean for you? This brief guide explores content strategy's roots, and quickly and expertly demonstrates not only how it's done, but how you can do it well. A compelling read for both experienced content strategists and those making the transition from other fields.

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