The Cultural Side of Innovation
- Adding Values
- Indbinding:
- Paperback
- Sideantal:
- 232
- Udgivet:
- 23. august 2018
- Størrelse:
- 152x229x0 mm.
- Vægt:
- 700 g.
- 8-11 hverdage.
- 16. januar 2025
På lager
Forlænget returret til d. 31. januar 2025
Normalpris
Abonnementspris
- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding
Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding
Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.
Beskrivelse af The Cultural Side of Innovation
In most discussions about the knowledge-based economy, innovation is associated or even equated with technology, while culture¿s influence is ignored. Innovation is however embedded in cultural and social contexts, and neglecting these crucial contexts may impede an innovation¿s diffusion¿and eventual success. This book places culture at the center of discussions on innovation, beginning with a comprehensive introduction to innovation¿s various forms, including the history, sociology, and economics of innovation. Insights from marketing and psychology are integrated into a complexity theory framework, which are then utilized to evaluate case studies of organizations experiencing repeated innovation successes. The sometimes fraught relationship of firms to creativity is discussed, and a new model for to calculating the creativity of an economy is presented.
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