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The Business and Management of Convention and Visitor Bureaus

- A global approach

af Krzysztof Celuch
The Business and Management of Convention and Visitor Bureaus af Krzysztof Celuch
Bag om The Business and Management of Convention and Visitor Bureaus

A clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their destination. Accessible, global and informative, this is essential reading for all future business event and conference managers, destination managers as well clients and meeting planners.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781911396802
  • Indbinding:
  • Paperback
  • Sideantal:
  • 256
  • Udgivet:
  • 31. december 2019
  • Størrelse:
  • 244x189x15 mm.
  • Vægt:
  • 394 g.
  • Ukendt - mangler pt..

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Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

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A clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their destination. Accessible, global and informative, this is essential reading for all future business event and conference managers, destination managers as well clients and meeting planners.

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