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Taking Ideas to Market

- Innovation 01.08

Bag om Taking Ideas to Market

Covers the key areas of innovation, from generating new concepts and selecting the best opportunities to managing a new product launch and ensuring effective delivery. This title features examples and lessons from some of the world's most successful businesses, including ABB, eBay, 3M and Zara.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781841123141
  • Indbinding:
  • Paperback
  • Sideantal:
  • 118
  • Udgivet:
  • 10. januar 2002
  • Størrelse:
  • 124x175x10 mm.
  • Vægt:
  • 113 g.
  • Ukendt - mangler pt..
Forlænget returret til d. 31. januar 2025

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Covers the key areas of innovation, from generating new concepts and selecting the best opportunities to managing a new product launch and ensuring effective delivery. This title features examples and lessons from some of the world's most successful businesses, including ABB, eBay, 3M and Zara.

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