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Strategic Planning Systems in Hospitality and Tourism

Bag om Strategic Planning Systems in Hospitality and Tourism

It contains the latest research which integrates theory with practice, including two new diagnostic tools developed by the authors, the Strategic Planning Index (SPI) and Marketing Planning Index (MPI).

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780851992860
  • Indbinding:
  • Hardback
  • Sideantal:
  • 224
  • Udgivet:
  • 1. september 1998
  • Størrelse:
  • 156x234x0 mm.
  • Ukendt - mangler pt..

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Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

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It contains the latest research which integrates theory with practice, including two new diagnostic tools developed by the authors, the Strategic Planning Index (SPI) and Marketing Planning Index (MPI).

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