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Strategic Management

af Gerald (Non-Executive Director) Cole
Strategic Management af Gerald (Non-Executive Director) Cole
Bag om Strategic Management

Intended as an introduction to the theory and practice of strategic management, this book aims to enable the reader to identify and make connections between the key features and the issues and choices that arise from them. The text is aimed at BA Business Studies but is expected to be used on ACCA (Management and strategy) and CIMA (Strategic Management Accountancy and Marketing). It is also suitable for students on postgraduate courses in management or business studies including the Diploma in Management Studies and introductory stages of MBA courses.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781844800872
  • Indbinding:
  • Paperback
  • Sideantal:
  • 256
  • Udgivet:
  • 25. september 2003
  • Udgave:
  • 2
  • Størrelse:
  • 172x245x16 mm.
  • Vægt:
  • 466 g.
  • 2-4 uger.
  • 28. december 2024
På lager
Forlænget returret til d. 31. januar 2025

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Beskrivelse af Strategic Management

Intended as an introduction to the theory and practice of strategic management, this book aims to enable the reader to identify and make connections between the key features and the issues and choices that arise from them. The text is aimed at BA Business Studies but is expected to be used on ACCA (Management and strategy) and CIMA (Strategic Management Accountancy and Marketing). It is also suitable for students on postgraduate courses in management or business studies including the Diploma in Management Studies and introductory stages of MBA courses.

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