Strategic Management: Concepts and Cases: Competitiveness and Globalization
- Indbinding:
- Paperback
- Sideantal:
- 600
- Udgivet:
- 16. juni 2023
- Udgave:
- 00014
- Størrelse:
- 216x25x274 mm.
- Vægt:
- 1388 g.
Leveringstid:
Ukendt - mangler pt.
Beskrivelse af Strategic Management: Concepts and Cases: Competitiveness and Globalization
Examine strategic management with the market-leading book that sets the standard as today's most intellectually rich, but practical analysis of strategic management. Written by award-winning instructors and prominent management scholars, Hitt/Ireland/Hoskisson/Harrison's STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, 14E incorporates cutting-edge research and examples from more than 600 companies. This edition combines a classic industrial organization model with a resource-based view of the firm and a stakeholder perspective to demonstrate how businesses establish competitive advantages in the global market. You study how firms govern themselves, formulate and implement strategies that create value for stakeholders, use strategic alliances to enhance global competitiveness and meld strategic management and entrepreneurial behaviors for winning growth strategies. MindTap and Cengage Infuse online resources are also available to help you excel as a strategic leader.
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