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Sonic Branding

- An Essential Guide to the Art and Science of Sonic Branding

af D. Jackson
Sonic Branding af D. Jackson
Bag om Sonic Branding

Brands have become very important as sources of value and as a means to build value and sustain market position. This book defines a new competitive arena in the creation and development of brands - sound. Sonic branding is a new fast growing area related to advertising and media development of the branding experience.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781403905192
  • Indbinding:
  • Hardback
  • Sideantal:
  • 179
  • Udgivet:
  • 6. Oktober 2003
  • Størrelse:
  • 166x242x8 mm.
  • Vægt:
  • 458 g.
  • 8-11 hverdage.
  • 4. Oktober 2024

Normalpris

Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Bag om D. Jackson

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Beskrivelse af Sonic Branding

Brands have become very important as sources of value and as a means to build value and sustain market position. This book defines a new competitive arena in the creation and development of brands - sound. Sonic branding is a new fast growing area related to advertising and media development of the branding experience.

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