Soft Power in China
- Public Diplomacy through Communication
- Indbinding:
- Hardback
- Sideantal:
- 219
- Udgivet:
- 14. December 2010
- Størrelse:
- 150x221x17 mm.
- Vægt:
- 396 g.
Leveringstid:
8-11 hverdage
Forventet levering: 4. Oktober 2024
Beskrivelse af Soft Power in China
This book is about how China strives to rebuild its soft power through communication. It recounts China's efforts by examining a set of public diplomacy tactics and programs in its pursuit of a 'new' and 'improved' global image. These case studies invites the reader to a more expansive discussion on the instruments of soft power.
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