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Service Management Principles for Hospitality & Tourism in the Age of Digital Technology

Bag om Service Management Principles for Hospitality & Tourism in the Age of Digital Technology

Guides managers to see hospitality and tourism as essential service businesses requiring a holistic cross-functional approach to meeting customers' needs. Demonstrates how service organizations can capitalize on, or are impacted by, technological and social changes such as the sharing economy, social media, mobile technologies and more.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781915097705
  • Indbinding:
  • Paperback
  • Sideantal:
  • 392
  • Udgivet:
  • 30. april 2024
  • Udgave:
  • 4
  • Størrelse:
  • 188x244x25 mm.
  • Vægt:
  • 758 g.
  • Ukendt - mangler pt..

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- Adgang til 70.000+ titler
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Beskrivelse af Service Management Principles for Hospitality & Tourism in the Age of Digital Technology

Guides managers to see hospitality and tourism as essential service businesses requiring a holistic cross-functional approach to meeting customers' needs. Demonstrates how service organizations can capitalize on, or are impacted by, technological and social changes such as the sharing economy, social media, mobile technologies and more.

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