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Scientific Advertising

- In a Digital World

af Claude Hopkins
Scientific Advertising af Claude Hopkins
Bag om Scientific Advertising

Scientific Advertising in a Digital World, is based on the popular marketing book "Scientific Advertising" by Claude Hopkins (1928). Hopkins version was written in language of the period, using words which may be unfamiliar or have slightly different meaning than commonly used today. Hopkins is a recommend read by many advertising geniuses than any other advertisement book.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780997644920
  • Indbinding:
  • Paperback
  • Sideantal:
  • 118
  • Udgivet:
  • 1. August 2018
  • Størrelse:
  • 129x198x6 mm.
  • Vægt:
  • 122 g.
  • 8-11 hverdage.
  • 2. Oktober 2024
På lager

Normalpris

Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Bag om Claude Hopkins

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Beskrivelse af Scientific Advertising

Scientific Advertising in a Digital World, is based on the popular marketing book "Scientific Advertising" by Claude Hopkins (1928). Hopkins version was written in language of the period, using words which may be unfamiliar or have slightly different meaning than commonly used today. Hopkins is a recommend read by many advertising geniuses than any other advertisement book.

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