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Scenario Planning - Revised and Updated

- The Link Between Future and Strategy

af Mats Lindgren
Scenario Planning - Revised and Updated af Mats Lindgren
Bag om Scenario Planning - Revised and Updated

Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781349367825
  • Indbinding:
  • Paperback
  • Sideantal:
  • 204
  • Udgivet:
  • 1. januar 2009
  • Udgave:
  • 12009
  • Størrelse:
  • 238x159x13 mm.
  • Vægt:
  • 366 g.
  • 8-11 hverdage.
  • 7. december 2024

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Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.

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