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Return on Engagement

- Content Strategy and Web Design Techniques for Digital Marketing

Bag om Return on Engagement

Return on Engagement features a step-by-step breakdown of how to use new tools, techniques, and technologies for implementing a digital marketing strategy. The new edition also includes updated case studies of industry leaders who implement best practices on projects. Return on Engagement also features a regularly updated companion site that offers readers sample content, easy sharing tools, and web-based resources to help measure marketing viability of web properties.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780415844611
  • Indbinding:
  • Paperback
  • Sideantal:
  • 258
  • Udgivet:
  • 2. september 2014
  • Udgave:
  • 2
  • Størrelse:
  • 236x191x14 mm.
  • Vægt:
  • 726 g.
  • 8-11 hverdage.
  • 9. december 2024

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- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Beskrivelse af Return on Engagement

Return on Engagement features a step-by-step breakdown of how to use new tools, techniques, and technologies for implementing a digital marketing strategy. The new edition also includes updated case studies of industry leaders who implement best practices on projects. Return on Engagement also features a regularly updated companion site that offers readers sample content, easy sharing tools, and web-based resources to help measure marketing viability of web properties.

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