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Retail Category Management

- Decision Support Systems for Assortment, Shelf Space, Inventory and Price Planning

af Alexander Hübner

indgår i Lecture Notes in Economics and Mathematical Systems serien

Retail Category Management af Alexander Hübner
Bag om Retail Category Management

Retail shelf management means cost-efficiently aligning retail operations with consumer demand. Retailers need to match consumer demand with shelf supply by balancing variety (number of products) and service levels (number of items of a product), and by optimizing demand and profit through carefully calibrated prices.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783642224768
  • Indbinding:
  • Paperback
  • Sideantal:
  • 153
  • Udgivet:
  • 31. august 2011
  • Udgave:
  • 2011
  • Størrelse:
  • 159x234x10 mm.
  • Vægt:
  • 272 g.
  • 8-11 hverdage.
  • 14. december 2024
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Forlænget returret til d. 31. januar 2025

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Retail shelf management means cost-efficiently aligning retail operations with consumer demand. Retailers need to match consumer demand with shelf supply by balancing variety (number of products) and service levels (number of items of a product), and by optimizing demand and profit through carefully calibrated prices.

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