De Aller-Bedste Bøger - over 12 mio. danske og engelske bøger
Levering: 1 - 2 hverdage
Hjælp
Login
  1. Forside
  2. Bøger
  3. Business og læring
  4. Marketing
  5. Research traditions in marketing

Research traditions in marketing

indgår i International Series in Quantitative Marketing serien

Research traditions in marketing
Bag om Research traditions in marketing

Reviews the research in marketing by considering the different research streams together to understand, evaluate and criticize those various streams and to explore potential overlaps and divergence likely to emerge in the future. This book is organized into quantitative and qualitative parts.

Vis mere
  • Sprog:
  • Engelsk
  • ISBN:
  • 9780792393887
  • Indbinding:
  • Hardback
  • Sideantal:
  • 442
  • Udgivet:
  • 31. januar 1994
  • Udgave:
  • 1994
  • Størrelse:
  • 234x156x25 mm.
  • Vægt:
  • 1830 g.
  • 8-11 hverdage.
  • 22. november 2024

Normalpris

Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Beskrivelse af Research traditions in marketing

Reviews the research in marketing by considering the different research streams together to understand, evaluate and criticize those various streams and to explore potential overlaps and divergence likely to emerge in the future. This book is organized into quantitative and qualitative parts.

Brugerbedømmelser af Research traditions in marketing



Andre købte også..
Find lignende bøger
Bogen Research traditions in marketing findes i følgende kategorier: