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Reinventing the Latino Television Viewer

- Language, Ideology, and Practice

af Christopher Chavez
Reinventing the Latino Television Viewer af Christopher Chavez
Bag om Reinventing the Latino Television Viewer

This book examines language ideologies and market exploitation in the television industry. Television networks owned by large media conglomerates are trying to reach U.S. Latino viewers with English-language programming. As these networks enter Hispanic television, they redefine the Latino audience to closely resemble the mainstream population.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781498506656
  • Indbinding:
  • Paperback
  • Sideantal:
  • 182
  • Udgivet:
  • 24. juli 2017
  • Størrelse:
  • 152x229x14 mm.
  • Vægt:
  • 277 g.
  • 8-11 hverdage.
  • 3. december 2024

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- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
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Beskrivelse af Reinventing the Latino Television Viewer

This book examines language ideologies and market exploitation in the television industry. Television networks owned by large media conglomerates are trying to reach U.S. Latino viewers with English-language programming. As these networks enter Hispanic television, they redefine the Latino audience to closely resemble the mainstream population.

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