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Public Relations

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A guide to public relations management. It provides a comprehensive analysis and explanation of a range of PR techniques, spanning both inhouse and agency practice. It presents the core strategies for successful PR combining this with advice on implementation and the everyday techniques that every PR person needs to grasp.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780750657242
  • Indbinding:
  • Paperback
  • Sideantal:
  • 452
  • Udgivet:
  • 19. november 2003
  • Størrelse:
  • 188x246x23 mm.
  • Vægt:
  • 864 g.
  • 8-11 hverdage.
  • 27. november 2024

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- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Beskrivelse af Public Relations

A guide to public relations management. It provides a comprehensive analysis and explanation of a range of PR techniques, spanning both inhouse and agency practice. It presents the core strategies for successful PR combining this with advice on implementation and the everyday techniques that every PR person needs to grasp.

Brugerbedømmelser af Public Relations



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