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Process-based Strategic Planning

af Richard Kühn, Rudolf Grunig
Process-based Strategic Planning af Richard Kühn
Bag om Process-based Strategic Planning

A completely revised and updated version of this book was published in 2015 under the title "The Strategy Planning Process". A company's strategies define its future direction, specifying not only target market positions for many years to come, but also the key competitive advantages both at the level of market offers and of resources.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783642167140
  • Indbinding:
  • Hardback
  • Sideantal:
  • 358
  • Udgivet:
  • 3. December 2010
  • Udgave:
  • 62011
  • Størrelse:
  • 167x244x26 mm.
  • Vægt:
  • 682 g.
  • 8-11 hverdage.
  • 5. Oktober 2024

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A completely revised and updated version of this book was published in 2015 under the title "The Strategy Planning Process". A company's strategies define its future direction, specifying not only target market positions for many years to come, but also the key competitive advantages both at the level of market offers and of resources.

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