Pricing Perspectives
- Marketing and Management Implications of New Theories and Applications
- Indbinding:
- Hardback
- Sideantal:
- 230
- Udgivet:
- 3. november 2008
- Størrelse:
- 138x223x19 mm.
- Vægt:
- 428 g.
Leveringstid:
8-11 hverdage
Forventet levering: 27. november 2024
Beskrivelse af Pricing Perspectives
The world of pricing has been changing at a fast pace. There has been a development of new dynamic pricing strategies, an explosion of new pricing tactics, and a focus on smarter buyers. This book focuses on those developments and highlights new perspectives for pricing strategies.
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