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Presidential Campaigns in the Age of Social Media

- Clinton and Trump

Bag om Presidential Campaigns in the Age of Social Media

This book offers content analyses of the 2016 presidential candidate campaign messages from the primary and the general election. The chapters examine both new (Twitter, Facebook) and traditional (TV spots, debates, speeches) media employed in this contest.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781433168222
  • Indbinding:
  • Hardback
  • Sideantal:
  • 170
  • Udgivet:
  • 17. december 2019
  • Udgave:
  • Størrelse:
  • 229x155x17 mm.
  • Vægt:
  • 384 g.
  • 2-3 uger.
  • 13. december 2024
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This book offers content analyses of the 2016 presidential candidate campaign messages from the primary and the general election. The chapters examine both new (Twitter, Facebook) and traditional (TV spots, debates, speeches) media employed in this contest.

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