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Predicting Movie Success at the Box Office

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This book explores the different factors that can influence a new movie's prospects at the box office. While box office revenues represent only part of a movie's earning potential, Gunter highlights how theatrical performances remain central to what the movie business is about.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783030101121
  • Indbinding:
  • Paperback
  • Sideantal:
  • 270
  • Udgivet:
  • 26. januar 2019
  • Udgave:
  • 12018
  • Størrelse:
  • 148x210x0 mm.
  • Vægt:
  • 454 g.
  • 8-11 hverdage.
  • 28. november 2024

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This book explores the different factors that can influence a new movie's prospects at the box office. While box office revenues represent only part of a movie's earning potential, Gunter highlights how theatrical performances remain central to what the movie business is about.

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