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Preaching and the Thirty-Second Commerical

- Lessons from Advertising for the Pulpit

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Believing that preaching can benefit from advertising's laser focus on how to make its message stick, O. Wesley Allen, Jr. (a preaching professor) and Carrie La Ferle (a professor of advertising) have written this first-of-its-kind book on what preachers can learn from advertising.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780664265441
  • Indbinding:
  • Paperback
  • Sideantal:
  • 185
  • Udgivet:
  • 1. juni 2021
  • 8-11 hverdage.
  • 9. december 2024

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- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

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Ingen binding og kan opsiges når som helst.

Beskrivelse af Preaching and the Thirty-Second Commerical

Believing that preaching can benefit from advertising's laser focus on how to make its message stick, O. Wesley Allen, Jr. (a preaching professor) and Carrie La Ferle (a professor of advertising) have written this first-of-its-kind book on what preachers can learn from advertising.

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