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Places

- Identity, Image and Reputation

Bag om Places

Place branding is happening. A new field of practice and study is in existence and whatever we choose to call it there can no longer be any doubt that it is with us. This collection of intuitive and well-reserached articles examines how places and regions see themselves, and how they reflect this in their branding.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780230239777
  • Indbinding:
  • Hardback
  • Sideantal:
  • 168
  • Udgivet:
  • 18. november 2009
  • Størrelse:
  • 163x234x17 mm.
  • Vægt:
  • 422 g.
  • 8-11 hverdage.
  • 11. december 2024
Forlænget returret til d. 31. januar 2025

Normalpris

Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Beskrivelse af Places

Place branding is happening. A new field of practice and study is in existence and whatever we choose to call it there can no longer be any doubt that it is with us. This collection of intuitive and well-reserached articles examines how places and regions see themselves, and how they reflect this in their branding.

Brugerbedømmelser af Places



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