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Pioneers of Promotion

- How Press Agents for Buffalo Bill, P. T. Barnum, and the World's Columbian Exposition Created Modern Marketing

af Joe Dobrow

indgår i William F. Cody Series on the History and Culture of the American West serien

Pioneers of Promotion af Joe Dobrow
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The average American today is bombarded with as many as 5,000 advertisements a day. In this lively narrative, business history writer Joe Dobrow traces the origins of modern American marketing to the late nineteenth century when three charismatic individuals launched an industry that defines our national culture.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780806160108
  • Indbinding:
  • Hardback
  • Sideantal:
  • 408
  • Udgivet:
  • 30. Juni 2018
  • Størrelse:
  • 156x235x31 mm.
  • Vægt:
  • 748 g.
  • 8-11 hverdage.
  • 8. Oktober 2024

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- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

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The average American today is bombarded with as many as 5,000 advertisements a day. In this lively narrative, business history writer Joe Dobrow traces the origins of modern American marketing to the late nineteenth century when three charismatic individuals launched an industry that defines our national culture.

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