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New Vocabularies, Old Ideas

- Culture, Irishness and the Advertising Industry

Bag om New Vocabularies, Old Ideas

Advertisements are often viewed as indices of cultural change, just as advertising industry is often imagined as innovative and transformative. This book highlights routinisation of practices and representations in advertising.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783039119783
  • Indbinding:
  • Paperback
  • Sideantal:
  • 224
  • Udgivet:
  • 9. februar 2011
  • Udgave:
  • Størrelse:
  • 224x153x16 mm.
  • Vægt:
  • 346 g.
  • 2-4 uger.
  • 31. januar 2025
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- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

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Advertisements are often viewed as indices of cultural change, just as advertising industry is often imagined as innovative and transformative. This book highlights routinisation of practices and representations in advertising.

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