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New Directions in Critical Marketing Studies

Bag om New Directions in Critical Marketing Studies

The four-volume collection speaks to important emerging trends in the field of critical marketing; specifically with regard to the connections between critical marketing, contemporary theories of emotional, aesthetic and sexual labour, critical social marketing, macromarketing and political economy.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781446273265
  • Indbinding:
  • Boxset
  • Sideantal:
  • 1656
  • Udgivet:
  • 25. september 2013
  • Størrelse:
  • 156x234x114 mm.
  • Vægt:
  • 3030 g.
  • Ukendt - mangler pt..

Normalpris

Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Beskrivelse af New Directions in Critical Marketing Studies

The four-volume collection speaks to important emerging trends in the field of critical marketing; specifically with regard to the connections between critical marketing, contemporary theories of emotional, aesthetic and sexual labour, critical social marketing, macromarketing and political economy.

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